Consume your ethics.

Design is an evolving industry as we know, its ethics are no different, them there selves being new on the play ground have only taken a small grasp at responsibility within society to hold the fibres of its ever teetering existence together, the current trend of consumption via advancing consumers and want or need of product coupled with a progressive technology and a turn out of procrastination to current disposal means designing ethically today means trying to possibly saving something for tomorrow. Our taste or distaste for recycling is controlled by the level of investment a product has to it when it meets its end, literally put whether it wants to be recycled, or is designed to. There is a difference between designing ethically and designing to be recycled. But as most things attached to the design industry even its ethics there selves, have taken on there own sub culture. Products are now no longer ethically designed; they are designed to be ‘ethical design’ or ‘an ethical design’


Simply put the what was a short lived practice of ethics within design, have now become the fashion statements and must haves of the nest stage within the industries evolution, prior it was aesthetics, valued materials, precious constructions, and designer labels that headed the industry now its green, friendly, recyclable, and sustainable, another stage of progression with its own buzz words, concise to the consumers ears.

The progression of ethics is under its own stage of development, with a shift in two directions, ‘ethical design’ as a fashion, and recyclable design. Top designers embrace eco-friendly ethical materials, Heatherette designer Richie Rich, being one of these noticeable names.

Example’s of how ethics have become more than practice.
Fig 1

The Sainsbury’s jute bag, being a product designed
with ethics as style was an insane hit with consumers.









Fig 2


Made in the U.K. from 95%
recycled vintage textiles


ref:
fig 1 http://heartofgreen.typepad.com/heart_of_green/ecofashion/index.html
fig 2 http://www.dailymail.co.uk/pages/live/articles/ news/news.html
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